Why is it that some people make a fortune by selling books on Amazon while others are lucky to get a single sale?

More importantly, wouldn’t you rather be one of those who makes a fortune from your Amazon book sales?

Well, here’s the thing… it starts with research.

And in the following short video, Ty Cohen shares one of his biggest and most important market research tips with you.

In fact, he walks you through the process so you can follow along and the do the same for your own ideas.

There are a few sites that you can go in and use as your research sites. These sites are special sites that helped me to find a bestselling book idea literally in minutes.

The first one is Amazon. So I’m going to jump over here to Amazon.

What’s an idea that you think would make a good book? What would you like to publish ebook wise? And remember you can go with fiction or non-fiction.

Let’s look at Keto. Keto is one that is pretty interesting right now. Here’s how you do this.

The first thing you’re going to do is you’re going to come over here to Amazon and you’re going to go and select the books or you’ll select Kindle store.

And when I’m doing research, I actually like to do my research on the both. So I’m going to go in here. I’m going to type in Keto.

There’s three criteria that you’re looking for when you’re looking for a book to model. And I want you to remember that we are finding a book that we’re going to model. We’re not copying this. We’re going to model it and make it better and position it to the marketplace that’s already looking for this information.

Now here’s what we do… you’re going to bypass the ones that come up as sponsored. So we’ll scroll down and we’ll come up to something like this one – Southern Keto: 100+ Traditional Food Favorites.

So the first thing that you’re looking for is you want to make sure that the book that you’re looking to model has at least 100 4-star reviews.

So that’s the first thing. So does this qualify? It definitely does, right? Because it has 1,745 reviews. And not only that – it has over a thousand of them. We’re looking for just over a hundred, but it has five-stars. So now it fits that first qualifier.

I want you to write that down: the first criteria is 100+ 4-star reviews.

So now that fits, we’re going to open this up and now we’re going to go in and we’re going to continue scrolling down. Here’s another book. This one fits right. Has 457 reviews. And they’re all 4-star plus.

Here’s another one – Keto For Carb Lovers, 618. All right. So that one fits. So we’re opening that up.

The second criteria that we’re looking for here, we want it to be something that is sold.

Now what do I mean by that?

When you’re doing your market research, you want to make sure that not only is in demand, but there’s a buying demand.

People are actually parting with their hard-earned cash to buy what’s out there.

So on Amazon, especially in Kindle, you can come in and you can do market research. And sometimes under this section, you’ll see where there’s books that are for free. So you see how this one shows that there’s nothing being sold here. It’s for free.

If you see that, make sure that underneath there’s a price point attached to it. I don’t care what the price point is. It could be 99 cents. You just want to make sure that there’s something here.

But if you come across a book and it fits the first criteria, but there’s no price point attached to it here, and they are just giving it away, bypass that.

So that’s the second criteria here, it has to be available for sale and it’s not free.

The third thing is we want to make sure that this is something that is in high demand.

Now, Amazon does not give you the actual number of books that are selling, but we can cheat a little bit.

You’re going to come in, you scroll down and you’re going to come over to the Amazon Best Sellers rank. And you want this number to be less than 25,000. And the reason why we want it to be less than 25,000 is because the lower the number, the better this book is selling.

What I like to do is, I like to go in and I create a spreadsheet, I’ll go in and I’ll take this URL, I’ll copy it, and I’ll add it to a spreadsheet or a Word document.

So this one we would add to our list of books to model. Then we’ll continue to go down.

This one fits your criteria. It’s available for sale. Remember it, if it says zero there, you want to at least see something here.

And sometimes you see where there’s a paperback or a spiral bound version or hardcover version. And if those are available for sale, that’s perfect as well.

Then you’re going to see the best sellers rank. Again, this one is a little bit higher. This one I would love to model because it’s less than 25,000.

So do you guys see how easy this is?

Here’s another example that fits our first criteria. Second criteria sales rent, boom, 40,000. Wow, Keto publishing is really hot. Whoever put that out there, you’re definitely on to something.

So now do you see how easy it is to do the market research? That is what you want to do.

Want to learn more about how to do this?

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